Showing posts with label James Pribram. Show all posts
Showing posts with label James Pribram. Show all posts

Saturday, April 30, 2011

Pacific Edge Favorites

One of my favorite things about the Pacific Edge hotel other than the fact that it is literally located on the beach is that it is perfectly situated in near proximity to everything. Including three of Laguna Beach’s best waves all within in walking destination of each other. Beginning with the world famous Brook’s Street beach which is host to world’s oldest longest running surfing contest. Thalia Street is literally a stone’s throw away from the hotel to the south and Rock Pile beach is a ten-minute walk just to the north.

I love surfing and then jumping in the Jacuzzi afterwards. Giving myself just enough time to get out and enjoy the sunset from the deck or from the balcony of my own room. A lot of times I will walk next door to the Beach House for dinner and a nice glass of red or walk down town where you can find some of Laguna Beach’s nicest restaurants and shop’s literally just steps away. As well as Laguna Beach’s only movie theater, yes life is good at the Pacific Edge hotel.

Enjoy your stay…

Friday, March 25, 2011

The Laguna Beach Experience

If summer is the main course meal here in Laguna Beach then we can assume that spring is the ultimate appetizer.

Seemingly just a walk through, a warm up of the beautiful weather that lay's ahead of us in the summer month's.

However there is one distinct difference. Especially after a winter of long period rains.

The beauty of the sprawling green hills above that surround Laguna and off in the distance you can even see snow covered mountain's.
To me, spring is the ultimate season to spend time here in Laguna because you get the best of all the season's combined in one.
That with the combination of the new day light's saving's beginning and what many consider the best sunset's of the year it just keep's getting better.


And were not even done yet in why spring is so great to us in Laguna, so I'll leave you with one last great detail for all to enjoy.
You don't have to hassle with all of the hustle and bustle of the summer crowds in and out of the restaurant's and more.

Enjoy your stay...

Thursday, March 17, 2011

Making a Difference - Sayulita, Mexico

I had a great time in Sayulita, Mexico this past week being the honorary ambassador of the 2nd annual Punta Sayulita longboard and SUP Classic. An event that raised money for the Costa Verde International School.It is extremely important to me; as a person lucky enough to grow up on the beach and live is dream of one day becoming a professional surfer. That we continue to empower the youth of tomorrow, not only to go after living their own dream's but also in preserving our beach's and ocean's for them.
In my life aside from having good parents, it was my love for the beach and the ocean that alway's kept me from making the wrong decision's in life.

Thank you all for being apart of this dream...

Sincerely,
James Pribram
The ECO-Warrior

Photo's by Matty Tomas






Friday, March 4, 2011

Laguna Beach – Athlete of the Year!


On Feb. 5 I was honored by the Patriots Day committee as Laguna Beach’s “Athlete of the Year.” I’ve won a lot of trophies and awards before but none more meaningful to me then this one. It sits right there proudly on the mantlepiece above my fireplace and no matter how many great places in the world I have been lucky enough to experience, there will never be another place more special to me than Laguna Beach.

Just as there will never be another place I would rather be in the world on a beautiful day like today than Pearl Street beach. The very beach I was raised on. My whole being, vision and spirit were shaped on that beach by those before me. There was a long list of past surfers, including my brother, who inspired me to surf and then one day become a professional.

Today I dedicate my life to preserving our beaches and oceans. It wasn’t something that happened overnight. In fact it just happened over time, much like anything else through hard work, desire and dedication. My work perhaps isn’t traditional as some may like but that’s not my issue. I do what I do because I believe in it and I want to do it.

I work with a personal trainer twice a week as he puts me through a series of circuits that leave me nearly hurling at the end and I work out on my own another three or four days a week. It’s work. Writing a column is work. I write a different one for each of my sponsors. Being involved with marketing meetings with sponsors is also work, as is maintaining three websites, or finishing a book that you have been working on for five years.
You might be asking yourself what has inspired me to write about all this? Perhaps it’s because in 2011 there is still this perception that surfing is more of a beach bum sport than an actually a sport. I would bet that any professional surfer would have a much easier time adapting to any other sport than another professional athlete trying the sport of surfing. I will put my money on that any time, any place.

The beach is nothing short of a natural playground for all to enjoy and that is why I work—yes ”work”—extremely hard at preserving them for the next generations. So they can dream the same dream that I had of one day being a professional surfer, a sport that in fact kept me away from drugs and other adolescent mistakes. So thank you Patriots Day committee for such an honor and I will do my very best to honor in the best way that I can by leading by example.

Peace.

Friday, February 25, 2011

Unmasking the Eco Warrior By Jake Howard

By Jake Howard, ESPN


For James Pribram, it's time to take the water you're surfing in a lot more serious.

Writing a check to the Surfrider Foundation and putting a "member" sticker on your car is one thing. Noble as it may be, risking life and limb to protect and save our oceans and beaches takes a bit more commitment. Meet Laguna Beach's James Pribram, aka "the Eco Warrior." From legalizing surfing in the Windy City to protesting Chilean pulp mills to paddling through BP's muck in the Gulf, Pribram takes pride in putting himself on the front lines of some of surfing's more serious environmental disasters. ESPN Surfing caught up with him recently to get a little more background on the man known as the Eco Warrior.

Politically, morally or otherwise, what is your stance on the environment?
People need to get realistic about cleaning up the environment and our individual roles. I am trying to demonstrate that each of us can be Eco Warriors if we decide to make a difference in our own backyards. In addition to local Laguna Beach projects, I travel the world to help shine a spotlight on local challenges that folks are fighting in their own backyards. We can't just keep pissing in our playgrounds. For some kids the ocean is their only path to a normal and healthy life when they don't have the resources to be involved in after school programs and or sporting programs.

James Pribram CollectionOn scene during the BP spill in the Gulf

What do you do for a living?
I travel around the world as a professional waterman/spokesperson bringing awareness to environmental threats such as ocean pollution, over development, and in the case of the Windy City, I helped the locals get surfing legalized. It's important that we keep a good balance in finding better solutions and compromise in these problems that plauge our oceans and beaches.

Where did the passion come from?
My passion comes from growing up on the beach in Laguna and having my older brother John teaching me how to surf at age six, from that moment on surfing has always been the one constant in my life. Then sadly enough, I was teaching a surfing lesson in Aug. of 1997 and contacted MRSA [a strain of Staphylococcus aureus, a bacteria that can cause serious infection when entering the body through a cut, sore, or body passage] from the polluted water at Dohney. That was really the tipping point for the person the media likes to call the "Eco Warrior." The doctors that day said had I not come into the emergency room that I would have likely died within eight hours. That was a huge wake-up call for me on a personal level. Because of it I now I dedicate my life to giving back to the our beaches and oceans.

When did you officially become "the Eco Warrior" -- and does that come with a costume or any superhuman talents?
The Eco Warrior project was started as a collaboration between Op and the Surfer's Path magazine. I was hand picked to travel around the world to report and write feature stories about environmental threats around the world. I was already heavily involved in environmentalism as a spokesperson and a participant. It wasn't until a photograph of me walking in the south of Chile participating in a protest march for the Rio Itata holding a white cross with thousands of Chileans marching behind me that Surfer magazine's Scott Bass dubbed me the "Eco Warrior." The moniker stuck and people really started to take notice of what I was doing. The only costume I wear is my heart on my sleeve. I'm just one of tens of thousands who care about our environment, beaches and oceans. In all honesty I really don't like being called the "Eco Warrior," but if it helps my cause, which it does, then so be it. I can live with that burden.

James Pribram Collection - When not off saving the world's oceans you may find Pribram shredding at home in Laguna.

Can you talk about causes you've dedicated yourself to in recent years?
Well, my first trip as part of the Eco Warrior project was back in the south of Chile and the march for the Rio Itata River. There was a pulp mill there pumping chlorinated water into the river. Another heavy one was in Taiji, Japan, where they kill thousands of small whales each year. It was featured in the documentary movie "The Cove," not many people know that I was involved and one of the first surfers to paddle out into the notorious "Killing Cove." That was by far the scariest environmental action I have been involved in. Getting surfing legalized in Chicago was a great victory for the locals there who really did all of the heavy lifting. The Gulf of Mexico fiasco last summer was just mind numbing and sad, just wtnessing the destruction of the coast. The recent South Atlantic voyage was a strong and personal lesson in life itself. I went through a lot on that voyage. Lost and gained a new perspective on life and people. Truly sad to see floating plastic debris out in the middle of the ocean amongst the most stunningly beautiful colored cobalt blue ocean. Hard to imagine, but it's true, not to mention all of the confetti pieces and other plastic litter scattered just below the oceans surface.

James Pribram CollectionSaving the surf in sweet home Chicago.

Chicago, you legalized surfing in the Windy City?
I really just helped the likes of Jack Flynn, who was actually arrested for surfing there and spent the night in jail. Along with Todd Haugh, Mike Killion, Vince Deur amongst a host of others. It was really baffling to me that in this day and age in the United States of America that something like surfing was illegal. But is so goes to show you when you show respect to the other side more often than not they are willing to listen and listen they did. The City of Chicago along with the city parks district were instrumental in getting the ban lifted and truly great to work with. That was a great for everyone both sides included and that's what it all about it. In finding better solutions and compromise in today's growing world.

And your Gulf response, what your experience?
It was truly heart breaking visiting 'Grand Isle' which should be renamed 'Grand Oil' with all of the oil boom that ran horizontally along the beach for as for as one could see. The oil wells that littered the ocean in every direction you looked. The smell of oil that was just choking the breath out of you. It was like the twilight zone but sadly it was reality for so many who lost their jobs and a way of life. Heart breaking for everyone and our environment as well.

How has all that changed you? Are you more motivated because of what you've seen?
It's a lonely life sometimes, and I've grown a lot as a person. I've been called names, threatened, questioned, but it has made me a stronger person with a clear vision of the person I am today. I lost a lot of friends growing up; to drugs, prison, death, but surfing was always been my savior, and perhaps more importantly, the beach itself. It has always been the one constant path in my life. It has taught me about life, love, desire, dedication and respect. I owe my life to it, not to say I'm willing to give it, but I have thought about it and that's a scary feeling. I'm not sure I could be anymore motivated?

James Pribram Collection - keeping the beach clean one piece of trash at a time

Most recently you sailed across the Atlantic in search of a trash island, how'd that come about and what exactly were you doing?
We sailed from Brazil to South Africa to document the South Atlantic Gyre which had never been seen before by the human eye. For ten days I was waiting for this huge plastic trash island and until I finally asked when we would see it and to my bafflement I was told it didn't exist. I felt embarrassed but that's why you have to go out and investigate these claims to make sure there real or not or as bad as claimed? In this case it was worse. Because of the small confetti sized pieces of plastic that are scattered below the oceans surface for miles in the middle of the ocean it makes a clean up almost impossible? Where as if were a big trash island perhaps one could find away of scooping up all of the trash?

What was the goal or objective?
To be the first to witness it firsthand, document it and bring back all of the samples from the trawls that were set out to study. Perhaps through this course of action we can find a solution, one way is stop using everyday plastic thro- away's like water bottles.

You mentioned you almost fell off the boat while in the middle of the ocean, where is that line for you, how far are you willing to push your eco battle?
I'm not sure? I would never say that I am willing to give my life, but I think I have certainly put myself in circumstances where something awful could have happened. I think I have demonstrated that I am willing to go pretty far for the cause.

Lessons learned from all of this?
That's there always two sides to a coin. You have to show respect to both sides and not get emotionally caught up in these environmental battles. Stay calm, level headed and keep exploring better solutions and compromise it's pretty much just the same as I try to live my life.

Wednesday, February 2, 2011

Surfing Soapbox: We all need access to the ocean

Awakening to clear, calm and breathless blue skies this morning, I once again had the same enthusiasm as a 15-year-old boy who grew up on the beach. I just couldn't wait until it was warm enough to hit the waves. Twenty-five years later I'm happy to say it really is no different of a feeling for me.The beach will forever be my world, my church, my everything; it has always been the one constant path in my life. My mom likes to call me Peter Pan sometimes and that's OK, maybe I am a big kid. It doesn't really matter to me because the beach has always had a deeper meaning and I have always believed that I have a deeper connection to it.

And I know, just as I believe this to be true. There are many others who feel the same about days like this, who just can't wait to hit the beach, no matter what they have planned. I have always believed that our beaches are another extension of playgrounds for everyone to enjoy, young and old.

It's an escape that is healthy and more often than not in a direction away from drugs and violence. A great alternative for those kids who don't have access to after-school programs or organized sports. We can't keep taking away the playgrounds of the world.

We have to find better alternatives and solutions for these problems that are plaguing our beaches. Rather than just continuing to put more and more restrictions on things like fishing, which in turn only take more and more freedoms away from those who need it the most. We need to care for our beaches and oceans. Stop the littering and pollution.

The time is now that we start cleaning up our own lives on land, because if we don't do that first then everything else is for naught.

Peace. James Pribram.

Thursday, January 27, 2011

Sea Dragon Journals - Entry #4




Coming on this journey was equal in two parts. The first being the desire to learn and continue to give back to our environment and the second was that of a personal journey, as in having an opportunity of true reflection in understanding of how my life has unfolded.

Never would I have imagined the opportunity to sail from Brazil to South Africa but more importantly learn more about this new phenomenon known as the 5 Gyres, which some refer to as “plastic trash islands the size of Texas.”

Sadly, there is no such thing. Standing on top of the bow this morning, in every direction that I looked, was a cobalt blue ocean, so stunning in beauty that it is difficult to imagine how much plastic debris is out here floating by. Even out here, in the middle of this vast ocean. Some 2,000 miles out to sea between Brazil and South Africa, I have witnessed first hand what an impact we have as humans on our oceans, with our continued everyday usage of plastics and how that plastic is broken down over time, into tiny particles that are being digested by fish and sprinkled across our oceans surface and gathered in the trawls that we set out. It is yet unknown whether not plastic is ever broken down into nothingness?

What is so scary and mind-boggling is the misconception that these garbage patch islands of trash actually exist. If only they did, because then we might actually have a chance of cleaning them up. Sadly, it is far worse. As each trawl we set out thinly slices through the ocean’s surface, we witness just how profound this problem truly is. With each trawl comes tiny little broken down pieces of plastic trash. Think for a minute just how spread-out these plastic fragments must be.

How does one clean up such a needle in a haystack that is naked to the human eye? Perhaps looking for better alternatives to using plastic and cutting down our everyday use would be a good start. Replacing water bottles with eco-usable bottles is something we can all accommodate in our everyday lives without so much as missing a beat.

In observing, learning and gaining more insight into how exactly our everyday life impacts our future generations here on earth. It is time we take a closer look at our footprint in seeking better solutions that continue to plague our everyday lives and our environment before it’s too late.

Just as I have had an opportunity to take a closer look at my life everyday on this sailboat while looking out at the sea like a life canvas. It has enabled me take a closer look at how I can make small everyday changes in my life by finding better alternatives than using plastic water bottles. A small change in my life that will have a much greater impact on our oceans and our environment, sometimes in life is the small everyday changes that we make matter the most and have the greatest impact.

Tuesday, January 18, 2011

Sea Dragon Journals - Entry #3

As our days are long and our nights, more often than not are even longer.
In a way, I feel sort of imprisoned.
Wondering what is happening amongst the world outside?
Longing to reach out.
With a long list of questions.
How’s my family?
Is the weather nice?
The surf good?
Andy Irons?
Any games of VB being played?
Are my Lakes still undefeated?
Miami, Boston?
World happenings?
Getting an e-mail out here in the middle of the sea is a bigger than you can imagine.
So please if you find a moment please feel free to reply back.
I hope my e-mail to you finds you well and happy.
All the best,
James




Part 1.
Rumblings from the big ugly sea.

From more than a thousand plus miles out to sea somewhere between Brazil and South Africa.
It’s been raining for a week straight with 30+ MPH winds and 8-10 foot seas.
Last night while on watch, we were taking in a trawl (a trawl is a big metal device with a big net attached to the end of it and used to collect the plastic trash).
In the stormiest night of our trip, I almost went over the railing while pulling a trawl in.
As I slid across the deck under the dark sky, the relentless rain and amongst a sea of waves splashing over us.
With my two hands glued to the line and pulling with all my weight, which is down considerably, do to a lack of food.
I quickly dropped my left hand from the line and grabbed the wire railing as I crashed into it.
Almost flipping over and coming face to face with the twisting and churning battered Ocean.
My left foot yet again being smashed which is already minus one toenail.
Luckily I was clipped in had I not been able to hold myself up.
Just the thought of it leaves one feeling pretty darn small in comparison.
Because falling over board out here is like falling of the face of the earth.
Strange because my heart never skipped a beat.

Part 2.
Sailing isn’t all that it’s cracked up to be.

I’ve been on a lot of trips and this one, by far is the most challenging of all.
Cramped quarters with a crew of 13 aboard a 72-foot sailboat.
With sleeping quarters stacked on top of each other literally an arm’s reach away.
Capturing a good night’s sleep can be challenging at best.
Not only is it raining outside but inside now as well.
Balmy and hot.
Damp and continued rain for day’s.
Getting comfortable and clean.
Is a distant memory?
My patience is wearing thin.
Nothing like sharing a steam room with 12 others.
Using a toilet in conditions like this is no easy task.
Often clogging and the ever result of pumping your own stuff down,
Is something we never have to think of at home?
The kitchen is a constant mess.
Plates and cups staking up.
Bodies litter the gully down below.
Nothing takes less than 15 minutes at a time.
Whether it’s getting something to eat or just showering.
Is there any end in sight?
With the constant twisting and turning.
As the Sea Dragon makes it’s way through the stormy seas.
Hopefully tonight I won’t fall out of my bed.

Part 3.
The great wide open.

Testing the human spirit is important.
Through it we have a better understanding of just who we are.
How lucky we are to have the lives we have at home.
I can sit on deck of the Sea Dragon for hours on end, which I do daily.
Rain or shine.
My life displayed out there across the sea as if it were a canvas.
My vision becoming more and more clear with each passing minute.
You soon realize how much we take for granted.
Through this journey.
I have once again learned how to appreciate the good, small and everyday moments in life.
The stillness,
Quietness.
Clarity and focus.
The movement of the water.
The crashing of waves.
Crumbling forward like avalanches of white water.
Watching the flying fish take flight.
The taste of a fresh mango.
The wonder of a sunrise and the beauty of the sunset.
Counting shooting stars.
There’s a greater reason to why I am here, on this journey.
I’m not sure exactly what it is yet but I know soon, that I will.
Something in the way of an experience that I can bring home and share with all of you.
One day soon all of this will make sense.
In the meantime I will continue to grow and reflect.
Work on my patience.
My being, and what it is that I want to accomplish.
I can feel the person within evolving.
Life is short.
So you better live it.
And living it I am.
The simple life that is…

Monday, January 10, 2011

Sea Dragon Journals - Entry #2

At 3:30 AM on a cold, wet, windy and dark morning, it is easy to ask yourself what you are doing on a 72-foot sailboat. I’m sailing from Brazil to South Africa, while standing watch on deck. While everyone is asleep below inside the warmth of the sailboat. I find myself wide-awake, pondering not only, why I am here? I soon realize that I can see my entire life out there washing around amongst the sea’s choppy waves, only fueling my desire to be here.

To my surprise I am not bothered by the cold or the constant splashing of the waves that continue to hit me in the face. Despite wearing several layers of clothing, the wind blowing right through me is nothing more than a breath of fresh air. My watch, which started a 2:00 AM and will finish with a sunset at 6:00 AM.

Strangely enough the most obvious reasons that would make one ask such a question, in hours of such adverse conditions, do in no way bother me. To the contrary, what baffles my mind is that in a period of 5 minutes, 1,000 miles out to sea between Brazil and South Africa, we watched sadly as three huge pieces of plastic trash floated past us. Amongst the last frontier of pristine water, that is a striking color of cobalt blue, with one lone bird following our boat.

Sadly plastic is now more evident with each mile that we sail. The reach of man’s plastic pollution stretches farther than one can imagine and we are still some 500 miles or more, from reaching the beginning stages of the 5th Gyre, known as the South Atlantic Gyre.

This gyre has never been seen before with the naked eye. It’s a strange feeling of anticipation to see what waits when we do hit our mark entering into the territory of the 5th Gyre. I would use the word excitement, but how can I when writing about the pollution that plagues our beloved oceans.

My mind reels just thinking about it, wondering out loud. What will I see? How bad will it be? Is the 5th Gyre, really a floating island of plastic trash?

I have a number of questions that will remain unanswered. Luckily the most important one will not- I am here, because I care. Enduring the hardships of a 28-day sail as are the other 12-crew members aboard and hopefully; if you’re reading this right now you care as well.

-Peace-
James

Tuesday, December 28, 2010

Sea Dragon Journals - Entry #1


Some 290 miles out to sea between Brazil and South Africa, it is almost impossible to try and think about what lies ahead of me for the next month. Just getting to Brazil was a trip in itself. Three flights, 15 hours of transit and one long crazy two-hour car ride, we (Mary Osborne and I) finally made it.

Unfortunately wires got crossed and there was no one waiting to pick us up once we had arrived at the airport. Luckily we jumped a cab and settled into a hotel in Copa Cabana. Before taking yet another two hour cab ride to a beautiful crystal green colored bay where the 72-foot Sea Dragon sat anchored, just outside of the harbor.



The Sea Dragon Crew

For the first four days we just cruised around the local islands. One day we found some fun waves to surf where the water was so clear you could see one’s surfboard through the wave.

Now we are down to business and on a course set towards South Africa. We will be trawling along the way for the effects of plastic pollution that plague our oceans today, before coming face to face with the never-before-seen South Atlantic Gyre.

Yesterday was a long day for me as I was on watch up on the deck from 12:00-6:00 PM and then again from 2:00-6:00 AM as somewhat stormy windy and wet conditions came in. So far the majority of the 13-person crew has gotten sick except for about four or five us. The main sail has now ripped and it’s only our second full day at sea. On this unique expedition to find the South Atlantic Gyre, I would be remiss to say it should be interesting, but for now I’m going back to sleep.

-Peace-

James Pribram

Eco Warrior Joins the Sea Dragon


I was recently selected to experience a once in a lifetime adventure and new educational experience pertaining to the environment aboard the Sea Dragon. The Sea Dragon is a sleek 72 foot Steel Hull boat sailing around the world to study the 5 Gyres (a sea current where garbage/debris accumulates) and the effects they have on our ecosystems.

I will be joining a elite crew of scientists, writers and film makers to study the South Atlantic Gyre and the effects of plastic in our oceans. We depart for Rio, Brazil this Tuesday, Nov. 3 for a 28 day crossing and land in Cape Town, South Africa tentatively Dec. 11 (if all goes smoothly). Predicted by ocean models but never verified, this trip will take an important first look into this part of the world’s oceans. It’s going to be a journey of a lifetime…




There will be no emailing and very little to no communication from me while away. For those who are interested in following our scientific adventure you can find GPS where the boat is presently.

Find more about 5 Gyres organization and how to get involved.

Read about daily ship blogs and what we are up to.

There is also great way for kids, students, schools and universities to get involved and ask questions directly to the people aboard the Sea Dragon. Over 1500 schools have joined in so please pass along to anyone who is interested and get signed up. I would love to hear from all of you while we are at sea…
For more information visit interaction at sea.

Special thanks to my sponsors O’Neill, Boost Mobile, Pacific Edge Hotel and XS Energy drinks for donating some funding to this great organization. If anyone you know or a company wants to get involved, every little bit helps.

I want to personally thank you all for your ongoing support.
Like I’ve always said, you only get one life. So you better live and live it I do…

See you when I return home! Happy Holidays!

Cheers,
Jamo

Meet James Pribram (our surf and eco ambassador for the hotel)


Having our unique ocean front location is not just a nice amenity for our guests but a responsibility to our ocean environment as well. Along with the benefits of our 300 feet of beachfront there are responsibilities to keep it clean, maintain access for all and involve ourselves in the overall oversight of protecting our amazing ocean environment. We recently formed an amazing relationship with Laguna Beach local and surfing icon James Pribram.

A bit more about James (Jamo for those who call him a friend, as we do!):

JAMES PRIBRAM is a Laguna Beach native, professional surfer and John Kelly Environmental Award winner. His written work has appeared in the LA Times, Surfer's Path, Surfing, Surfer, Water and numerous other publications worldwide. He is an active environmental leader in his community where he has served on the Laguna Beach Water Quality and Environmental Committees. He co-founded the Eco Warrior project, a grass roots organization which is dedicated to protecting oceans, beaches and sea life worldwide, and They Will Surf Again, which raises money for people who have suffered from ocean-related spinal injuries. He is the owner and operator of Aloha School of Surfing, which teaches aspiring surfers of all ages the power of surf stoke. Pribram's Surfing Soapbox column appears weekly in Laguna Beach's Coastline Pilot, Huntington Beach Independent and Daily Pilot Newspapers which has a readership of over 100,000. In 2009 James was also selected by Riviera magazine as one the countries top ten 'Men of Style'.

Major environmental awards:
The John Kelly Environmental Achievement Award
The Orange County Heart and Soul Award
The Project Save Our Surf Hope Award
Laguna Beach environmental achievement Award
The MSA Blue Award
The My Hero Environmental Achievement Award
Better Shelter Green Award

www.ECOWarriorSurf.com
www.AlohaSchoolofSurfing.com


James just returned from an amazing 6 week journey to confirm (and he did) the existence of 5 Gyres (a sea current where garbage/debris accumulates) and the effects they have on our ecosystems. He joined an elite crew of scientists, writers and film makers to study the South Atlantic Gyre and the effects of plastic in our oceans.

Please take some time and check out his blog entries and photos of this amazing and telling journey. Stay tuned for more blog entires from James as he engages our hotel in some fun beach and ocean experiences throughout the year!

Happy Holidays,
Kurt Bjorkman
General Manager